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Supp_rt Kiwi Children with C_ncer by Filling in the G_ps

16 Aug 2016 CCF Logo Missing Type

Every week in New Zealand more than three children are diagnosed with cancer. Along with older cancer patients, they are the main recipients of donated blood.


missing-type-Sophia-1-(4).jpgChildren like Sophia – who is three years old and was diagnosed with optic nerve glioma (tumours on the optic nerve) in May 2016 – rely on blood donations as part of their treatment.

Sophia currently receives 1-2 blood transfusions a week – but has had up to five a week at times. Sophia and her family have a long journey ahead of them and will be supported every step of the way by Child Cancer Foundation.

To mark today’s launch of the International Missing Type campaign, Child Cancer Foundation has added its voice to the call for 10,000 New Zealanders to register to become blood donors to support Kiwis in need, like Sophia at

“For many children with cancer, blood and blood products are an essential part of their treatment. Blood transfusions, bone marrow transplants, platelet transfusions – many would not survive without it,” said Robyn Kiddle, Chief Executive, Child Cancer Foundation. “Child Cancer Foundation is proud to endorse the ‘Missing Type’ campaign and encourages New Zealanders to register to donate blood.”

For more information about Child Cancer Foundation visit


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